Spoke Magazine Dives Deep into Velduro's Game Changing Story

The Velduro Team in the Lab

Spoke Magazine just dropped an epic feature on Velduro and what we're building here in New Zealand. Spoke editor Justin Henehan went deep on our story, from the Gold Award win at China Cycle 25 with our Phantom E-Gravel Bike to the global buzz around our Rogue eMTB.

The piece nails what drives the team here at Velduro - We're not some faceless corporate machine with European headquarters. We're a small Kiwi and Chinese team with a simple vision – build fkn cool e-bikes that don't break the bank and give riders the freedom to create their dream machine.

Spoke gets into the technical details that matter. How we've harnessed DJI's game-changing DJI Avinox drive system, our partnership with I-track inventor Hugh McLeay for the Rogue's high-pivot design, and why we're committed to frame-only options that actually make premium performance accessible. As Velduro’s Dan Wallace puts it in the article, "We want riders to be able to buy a high-performance bike at a reasonable price and have the freedom to build it how they like, with their favourite parts, to fit their needs."

What really stands out in the article is Velduro’s approach to development. We're not designing bikes in boardrooms. We're putting prototypes under proper Kiwi shredders on trails that produce world-class talent. Real riders testing real bikes on terrain that doesn't lie.

The Spoke team captured our philosophy perfectly – this isn't just another bike brand, it's a new approach. Designed in New Zealand, built with global expertise, created for riders not spreadsheets. Velduro founder Anthony Clyde sums it up perfectly: "It's a bike for the people, a kind of user-driven revolution."

Worth the read if you want the full story behind what we're doing. Check out the complete feature on Spoke Magazine and see what all the fuss is about.